In the digital marketing world, AI is somewhat different. It’s used to bridge the gap between analytics and how strategies are used and executed. As a matter of fact, 72 percent of marketers interviewed in a PwC study considered AI as a “business advantage”. In the process, the most advanced AI systems actually learned to improve their predictions, recommendations, and decisions as they made more.
Many of our new clients or soon-to-be partners ask us often: Why is Nanos a Swiss-made product? There is strong reasoning behind why Nanos was originally conceived in Switzerland, and also why it is still in Zurich at a time where there is a global shift towards remote working. Co-founders of a tech company have…
As a CEO of a tech startup, I receive a lot of introductions from other startup companies, who also claim to be in tech. In my own humble opinion, if your company is building apps, or provide software engineers nearshore, it will not qualify you to be called a technology company. If it’s pure software…
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