Client: Multiple Clients
Category: Job Postings
Job Posting Case Studies
Finding the right person for your company is not as easy as it may seem. With the rise of remote working, companies are now able to pick from a much bigger talent pool. This also means that applicants have more options when it comes to finding the right company for them.
A great way to find that perfect match is by advertising your job offer online. Besides having a clear and informative job posting, you can increase your chances of finding the right person by advertising your job posting on social media platforms.
Nanos has different clients that had great success in advertising job postings, which we will present under the job posting case studies. Our AI knows how to leverage specific targeting parameters on Facebook, Google, and Instagram, making it possible to hyper-target specific customers and audiences. In order to find the perfect candidate, our AI unleashed the
“Audience Explorer” module: the engine discards non-suitable audiences and finds
audiences similar to those that work.
Let’s have a look at some job posting case studies and how they were able to profit from Nanos’ technology:
Case Study #1
Client or Product: KEMI
Why Nanos Likes It: Impressive CTR compared to the industry average.
Facebook can be an extremely great option for promoting job offers, and this ad by KEMI is a good example. Even though the average click-through rate (CTR) for their industry was only 0.47%, Nanos managed to achieve an impressive 2.01% CTR and the customer immediately placed 2 more campaigns that achieved similar results. Nanos knows how to leverage specific targeting parameters on Facebook, making it possible to hyper-target specific customers and audiences. Using these tactics allowed KEMI to target specific audiences who would likely be interested in their open position. Want to know more about how our AI can help you place niche-specific ads? Book a call with us here, no niche is too small!
Case Study #2
Client or Product: Carmato
Why Nanos Likes It: Took advantage of consistency and used humor in their ad to attract more people
Carmato advertised a job opening for a backend position at their company. They chose to advertise on Facebook and invested 105€ for a campaign to run for 17 days. The campaign had 46.15k impressions and a total of 281 clicks. This converted to 22 applications for the position and 2 interviews. Nanos knows how to leverage specific targeting parameters on Facebook, making it possible to hyper-target specific customers and audiences.
Case Study #3
Client or Product: Elektro Biderbost AG
Why Nanos Likes It: Took advantage of consistency by placing the ad for a longer period of time, allowing Nanos to optimize it even better.
Elektro Biderbost AG placed an ad to advertise a job offer on Facebook. They used Nanos to optimize their ad in order to show it to the most relevant audience. By running the ad for 49 days they could take maximum advantage of Nanos, as the optimization is more precise when there is more time.
Digital advertising is important to grow your business. Go over to the Nanos desktop App, sign up and start creating your campaign for free! Once you’re ready you can choose your budget and run the campaign. Out technology will optimize all important aspects of your campaign for you! Maybe your restaurant is presented next here in our Job Posting Case Studies.