To 10 marketing mistakes to avoid

Top 10 Marketing Mistakes to Avoid

Marketing is important, as it’s what attracts new customers to your business. However, sometimes your promotion efforts may have the reverse effects. Instead of advertising your business, you may actually be steering customers away from it. In any case, it’s best to be aware of an error before you make it, so you know exactly…

How to Handle Work-Related Stress: The Three-Legs Strategy

How to Handle Work-Related Stress

It’s still an open question when I was more stressed – now, while running a relatively small machine learning startup with just 10 techies and over 30 international sales partners, or in the past – when I was holding a senior management position and leading a research and innovation group at the largest entertainment company…

Testimonials

How to Do Testimonials for Your Business

Here’s a story about the most chameleonic man marketing has ever seen A few days ago whilst analyzing Nanos.ai competitors I found a review paired with a weirdly familiar picture. I was quite sure I’ve seen that guy already, somewhere else. So I grabbed that image and used Google Images to find out where I could’ve possibly…