No business succeeds without customers. And to attract customers it’s important to find ways to communicate effectively with them. As digital channels become the first choice for advertising, selling, and sharing a brand or product, it also influences how small businesses communicate. Here are 6 ways to communicate successfully with your target audience.
Covid-19 and the global pandemic are showing business owners how important the digital space is. It is no different for the automotive industry and car dealerships. In times like these, it is essential to position yourself correctly, to use your capital wisely, and above all, to be visible to customers. It is crucial to adapt…
If we had to describe 2020 in one word, it would probably be Covid. And what a year it has been! As we approach the end of the year, we approach Christmas 2020 and the holidays—one of the most important times for families and businesses. So, Christmas isn’t canceled, but Covid will definitely impact how people prepare,…
As COVID-19 advances throughout the world, many businesses continue to suffer. But what about online businesses, how are they doing? Before the pandemic, small and medium-size businesses (SMEs) made up around 48 percent of the U.S. economy and, according to the World Trade Organization, over 90 percent of business in the world. To put it…
Being online is more vital than ever before, as we’re in the digital era. We live in a world where we use search engines, like Google, to look up anything we want and get answers within seconds. The same goes for shopping, finding local restaurants, cafes, etc. So if your business is not online, how…
Here’s a story about the most chameleonic man marketing has ever seen A few days ago whilst analyzing Nanos.ai competitors I found a review paired with a weirdly familiar picture. I was quite sure I’ve seen that guy already, somewhere else. So I grabbed that image and used Google Images to find out where I could’ve possibly…
The first time running an advertising campaign can be a daunting and time-consuming task for any business owner. From trying to run ads on multiple platforms, which also means creating new accounts for these platforms, to figuring out an advertising budget and worrying if you targeted the ad correctly, it can all be quite overwhelming. At…
“Hi, my name is Miriam, I am a certified psychologist and I was recently laid off. Currently, I am at home with no source of income beside the few clients whom I consult with via Skype from time to time, this is far from being a steady income. I have a dream – to start…
The lockdown situation is in fact temporary, just with the little unknown – until when it will last? But for me, the hardest thing to watch ever, even more challenging than being locked at home for an uncertain period, is to watch some of our clients, small business owners, slowly going under the water. Most…
My dev team is all-remote Tech talent will continue to be in high demand and salaries are set to grow for the next 20 years, worldwide. Sending your child to a coding school or to a computer science class (should he or she be interested in the topic) is the best you can do as…
